For Valentine’s Day I gave Mark some Blue Bottle TCHO chocolate (must have been a collaboration between my favorite coffee place and the San Francisco chocolatier) and Mast Brothers. Awhile back, I thought their hipster chocolate thing in Brooklyn was a bit much. Two guys making chocolate, beards, and those Williamsburg caps sailing to South America to get beans….
So I’ve been converted. They have nailed the product, packaging, story and marketing. They sell the bars all over New York, and I’ve seen them in the Stone Wall Kitchen in Connecticut. We ate the Serrano Pepper one on Thursday, and I suggested we go out to Brooklyn to see where they make the chocolate.
Mark tried the marble brownie. Delicious. Rich and moist. And I love a good brownie and hate hate hate to be disappointed with a bad one (Fat Witch, sorry). Let’s say I sampled my way around the store. I may have had just a few pieces of the Vanilla & Smoke.
All of it is dark chocolate, retailing at about $9 a bar, but it was 3 for $20 at the wholesale location. And they were in the back, wrapping chocolate bars. I’ve been enjoying the Mast Brothers Chocolate Cookies at Blue Bottle, but would go back to try the cake here.
We had the Brooklyn Blend at home. Nice flavor, dark chocolate, hint of fruit. I liked!
BusinessInsider has a good video on them. They temper the chocolate to give it a nice “crack” sound, when you dig in.